Founded in 1992 by Canan and Hakan Feyyat, Scala Publishing has grown with its strong list of management, financial management, investment and international markets. Peter Lynch s One Up On Wall Street, the first book published by Scala Publishing, received great attention in the publishing world, which climbed to second place in the best sellers list in a very short period, followed by his book Beating The Street. It was followed by a 100-year-old stock market classic, Reminiscences of a Stock Operator, by Edwin Lefevre. The Scala Publishing s list was later enriched by Robert G. Hagstrom s The Warren Buffett Way, Mary Buffett s Warren Buffett and the Interpretation of Financial Statements, Richard L. Peterson s Inside the Investor s Brain The Power of Mind Over Money and others. Scala s list is enriched by Jack D. Schwager s Market Wizards, Aswath Damodaran s Investment Valuation, Narratives and Numbers, Morgan Housel s The Psychology of Money, followed by Michael Lewis books, Boomerang, Big Short, Liars Poker and Premonition with Toyota Production System Beyond Large-Scale Production of Taiichi Ohno. Over time, Scala expanded its fields with literature, novels, poetry, medicine, and early youth books. It was restructured as a publishing and distribution company by establishing the distribution infrastructure in the 10th year of its establishment. Anticipating that internet technology will reshape the future of the publishing industry and add unimaginable dimensions, Scala Publishing launched one of Turkey s first internet bookstores, www.scala.com.tr, as we enter the new millennium. The technological infrastructure of the books published by Scala Publishing online at www.scala.com.tr has gradually gained momentum with the contributions of Scala readers and writers. During this whole process, the founders of Scala Publishing had a dream to bring their readers and writers together in a traditional bookstore in a stone and brick space. This dream came true in 2007. Opened in the old Genoese courtyard known as Hazzopulo Passage and Advisor Pass, with its old and new names, Scala Kitapçı has become a frequent meeting point for all book readers who pass by Beyoğlu. It was Scala Kitapçı s social responsibility to carry this historical courtyard, which was established in 1870, the meeting place of the Young Turks, into the future. Meanwhile, it was time to renew Scala s online presence and expand its range. In the 20th anniversary of its establishment, Scala Publishing restructured its online bookstore scalakitapci.com with the world s leading technology with its Dutch partners. scalakitapci.com set out with the aim of not only being a book sales point, but also a meeting platform, information and culture centre for readers and writers. From this point of view, Scala Publishing took action to renew its face on the internet in order to reach more book lovers. With this new investment, Scala aims to reach a wider platform, and with its stron